Online ads alone can boost brand awareness by 6%

Source: Forrester Research

Case Studies

What kind of impact can proven Internet Business strategies have on a business?

For some real-world examples of how the Internet can help your business reach more customers and increase sales, have a look at our case studies. We’ve examined several of our clients from various business types and sizes to give you an inside look at how our Internet business solutions improved their businesses.

San Jose, CA

Business Objective: Nexlogic had a website, but it was under-performing. They wanted to increase the number of leads generated by the site and better educate their target audience about their products.

Our Solution: Website technology and design upgrade, pay-per-click and search engine optimization services, email marketing, link building and banner ad campaigns.

Results: Nexlogic went from having no search engine ranking to 1st page ranking for its targeted keyword. They saw a 300% increase in visitor traffic and 400% increase in leads.

Nisim International
Brampton, ON

Business Objective: Nisim had a website, but wanted to improve its conversion rate.

Our Solution: WSI e-Commerce package, search engine optimization and pay-per-click services.

Results: Over 18% increase in visitor traffic conversion and sales of $24,000 in just 46 days.

Skyward Impressions
Minneapolis, MN, USA

Business Objective: Skyward had existing website; objective was to substantially grow their business by reaching a nationwide audience.

Our Solution: Skyward Impressions came to WSI with the desire to improve their existing website's graphic design and search engine optimization under the condition that they would be able to make frequent updates to their site independently. Their Internet Consultant enhanced their SEO program and provided a completely re-designed website that now averages 1200 visitors a day - up from only 100. The client's profits have also doubled. The client was so happy with their experiences with WSI that they generously praised their Internet Consultant's hard work and level of service on a local business talk radio show.

Results: Site traffic rose 1200% and client reports their profits have doubled.

Horizon Financial
Greenville, SC

Business Objective: Client had an existing website; objective was to build a site with a professional look and feel that the client would be proud to send their prospective and existing clients to.

Our Solution: While Horizon Financial did have an Internet presence, their website was considered amateurish and its staff generally found it embarrassing to point their clients to it. With the help of their WSI Internet Consultant, their new website has a professional look and feel that everyone at Horizon Financial is now proud and eager to show off. And, with the search engine optimization strategies and ongoing Consulting that WSI provides for them, Horizon Financial is receiving over 500 visitors a month. They happily report that their customers are receiving better service and are positively commenting on every aspect of their new website. Horizon Financial co-founder Gary Schoenholz is so impressed with WSI's work that he considers his Internet Consultant an integral part of the Horizon team.

Results: Traffic to the site has improved from less than 10 visitors a month to over 500; enhanced customer service; substantial growth in leads.

Harford County Cultural Arts Board

Goals and Objectives:

The Harford County Cultural Arts Board was looking to:

  • Improve customer service by providing online grantapplication submissions
  • Increase their exposure within the greater Harford
  • County arts community in order to make grants available to a greater number of artists / organizations
  • Become THE resource for arts-related events in the area
  • Develop an online community for the artists in the area
  • Provide greater exposure for some of the smaller or lesser known arts events and groups in the county
  • Be able to update their own website at will (which they could not do before)
  • Utilize the talents of local artists to create the design for the website

Summary: WSI addressed the client’s needs by proposing a WSI Business Edge website that could be placed on the client’s domain and could be optimized for the search engines. WSI Business Edge was the chosen platform because of its
ease of use for the client and end user, as well as the wide selection of modules and features that are included within this WSI branded solution.

 Dr. Cerny, Lonehill Dental Clinic

 Goals and Challenges: Most dentists face the same problems when marketing their businesses and Dr. Cerny was no different. Dentists rely on word of mouth referrals and Dr. Cerny’s business was 100% word of mouth.

Dr. Cerny’s husband recommended WSI to her, as we had just completed his company’s website. They were impressed but apprehensive about using a website and search engine marketing for their business.

Summary: WSI evaluated Dr. Cerny’s current website and found it to be a “framed based” website, which did not feature on the search engines. In fact, the website was invisible to Google. WSI recommended creating a new website and applied our search engine essentials package to the website to ensure that it gets indexed by the search engines. The website would have forms through which customers could book their appointments.  




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