What Can You Do to Stay Competitive?

10 Guidelines to Optimize Your Google Place Listing

It’s now more important than ever for businesses to claim their Google Place, complete their company profile and ensure they have a well-optimized site with relevant, localized content to ensure strong visibility. Here are 10 things you can do to optimize your Google Place listing.

Step 1. Make sure you select relevant Place categories

Step 2. Use long and short tail keywords and avoid duplication

Step 3. Create customized fields and complete business descriptions using relevant keywords

Step 4. Integrate photos and videos into your listing

Step 5. Fill out every applicable field possible, including hours of operation, payment methods and your service area

Step 6. Use Google Places Posts to keep information current

Step 7. Encourage online customer reviews

Step 8. Respond to reviews through Google Places

Step 9. Make sure your Google Places flag is in the correct spot on the map

Step 10. Add coupons and experiment with Google Tags

WSI is hosting a special webinar on November 23 at 11 AM EST where our Internet marketing experts will discuss what you need to do to ensure your local listing is optimized effectively. Register now.